SEO Search and Compare - Web Analytics and Trends

Wordpress and Google

2008-05-14T02:14:00.000-07:00

Beginner SEO Tips

2007-06-23T19:09:00.001-07:00

AdSense crawling further

2007-01-11T16:58:00.000-08:00

AdSense is testing selected group of password protected websites in a program called "Site Authentication" where they allow publishers to run Google AdWords at the sites where user authentication is required. Below is part of the email explaining the new AdSense program. ”You are one of a select group of publishers that has been chosen to try out our new Site Authentication feature.
Site Authentication allows publishers to give our crawler access to login-protected content so that users can receive targeted ads. While there is no obligation for you to try out this new feature, you may find it helpful if you have pages of your site protected behind a login screen."

Picasa and Google Pack

2006-05-06T22:22:00.000-07:00

AdSense Blog has announced that you can now refer your users to Google Pack and Picasa. You will earn up to $2 for each time a user installs Pack and up to $1 for each Picasa install. Although Picasa referrals will be available for several AdSense languages, Pack referrals are currently only offered in US English.
To display Pack and Picasa referral buttons on your site, all you have to do is select Referrals from the AdSense Setup page of your account, and then select the product of your choice. And remember, now US English publishers can use text links for your referrals.

Discover Mars with Google

2006-03-12T23:39:00.000-08:00

Google Inc. is expanding its reach into the Solar System and is providing now Mars Maps. It is new web browser based mapping tool that gives interactive view of the Red Planet.

AnswerFinder

2006-01-12T20:42:00.000-08:00

AnswerFinder is a new search engine project being developed by the Centre for Language Technology at Macquarie University in Sydney, Australia. It is a question-answering system based on computational linguistics and intelligent text processing. To find out more visit: http://www.ics.mq.edu.au/~diego/answerfinder

Keyword Research

2005-11-10T21:08:00.000-08:00

Find out about top keywords and you will get idea what people are looking for on the Internet.
You can also analyze any keywords you choose with this great tool.

Yooter InterActive

2005-02-10T22:05:00.000-08:00

With Yooter Search you can use multiple search engines to look for the specified keywords. For some of you who like to experiment it is a great tool. Recently I have noticed that more information is available on
http://www.yooter.com/blog.

Google Ads Revenue Potential

2005-02-06T21:35:00.000-08:00

How much can you expect to earn by running Google Ads on your site?

The pay-off per click varies widely depending on what each advertiser decides to offer, based on the profitability of their products and their expected conversion rate. Google is not saying what the average pay-off is nor how does it share the revenue per click with their AdSense partners, but how much you will earn per click will really depends on the topic and the product being advertised. Products with profit margins of $3.00 for the advertiser will probably give you a smaller pay-off per click than a product with a $300 profit margin. Similarly, ads with high conversion rates will normally give you higher payouts than less effective ads, since they can afford to pay more dollars per click. As an example, lets say that your site receives 1,000 page views per day. At a 2.0% click-through rate and $0.50 pay-off per click to you, in a 30-day month you can expect to make: 1,000 x 30 x 2.0% x $0.50 = $300
The more traffic your site has, the more clicks you will get.

Prepaid Mobile 4 less

2005-02-05T19:48:00.000-08:00

Revolution Telecom, powered by the Vodafone Mobile Network, is possibly Australia's cheapest prepaid mobile SIM. With a standard call rate of 9.9c per 30 seconds, call credits that never expire and a once in a lifetime FREE $30 credit offer, there has never been a better time to Join the Revolution.

Google Referral Program

2005-02-02T19:26:00.000-08:00

Google just launched a new affiliate program. Earn $20 for each advertiser or publisher you refer for Google AdWords, or Google AdSense programs.

Search with Blingo for a Prize

2004-12-09T19:58:00.000-08:00

Each search you do on www.blingo.com gives you a chance to win a prize. Users don't have to pay anything, register or provide personal information, and they will be immediately told if and what they won.
You can win movie tickets, Amazon.com certificates, Netflix subscriptions, digital cameras or iPods.

Google Suggest

2004-12-07T20:46:00.000-08:00

When you start entering characters in the search box in Google Suggest, it will guess what you are typing and offer suggestions. It is another innovation from Google and it looks like the tool might be useful for finding related keywords and for expanding search capabilities.

Scholar.google.com

2004-12-03T19:49:00.000-08:00

Google has released a new search engine with those in academia specifically in mind www.scholar.google.com. Dubbed Google Scholar, this latest development from Google allows to search through only the portion of Google’s catalog that contains published materials from scientific journals, books, theses and technical reports.

Examine Pfizer and Corrupt in Google

2004-11-10T17:31:00.000-08:00

It may be rather cheap shot, but try it for fun. Type in the words "Pfizer" and "Corrupt" into Google (about 2050 hits), or do a Google search for Pfizer and overcharging (about 527 hits) or Pfizer and Fraud (about 19,900 hits). I need to add that those numbers are changing every hour. Talking about overload of information, but we got something to think over.

Australian SEO companies

2004-10-22T23:30:00.000-07:00

Below we list companies in Australia which specialize in
Search Engine Optimization:

www.adrenalyn.com.au
Estimated 27,000 visitor sessions in the last 30 days

www.alphawebsmarts.com
Estimated 17,600 visitor sessions in the last 30 days

www.bmcoptimise.com.au
Estimated 31,700 visitor sessions in the last 30 days

www.cityofcairns.com
Estimated 26,900 visitor sessions in the last 30 days

www.cogentis.com.au
Estimated 15,500 visitor sessions in the last 30 days

www.decideinteractive.com.au
Estimated 22,200 visitor sessions in the last 30 days

www.ewebmarketing.com.au
Less than 5,000 visitor sessions in the last 30 days

www.surfpacific.com.au
Estimated 9,100 visitor sessions in the last 30 days

www.viz.co.nz
Estimated 36,400 visitor sessions in the last 30 days

www.websight.net.au
Estimated 52,000 visitor sessions in the last 30 days

www.webfirm.com.au
Estimated 40,900 visitor sessions in the last 30 days

www.timbarnettinteractive.com.au
Less than 5,000 visitor sessions in the last 30 days
Rank as: 3,983,060 on the Global Internet Index.

Above statistics provided by Advanet Pty Ltd.
Our web analytics tools can review the traffic to your website.

Best of the Blogs Award

2004-09-22T21:22:00.000-07:00

Deutsche Welle, is looking for the best digital logbooks. With "The BOBs - Best of the Blogs" awards, we plan to honor the best Weblogs in 11 different categories, including Best Weblog, Best Topic, Best Design, Best Weblog Innovation and Best Journalistic Weblog. A total of seven of the Best Journalism prizes will be awarded -- one in each of our competition languages. Weblogs from all over the world can be nominated for the awards, provided they have been written in English, German, Spanish, Portuguese, Russian, Chinese or Arabic.

Get Listed in Google

2004-09-10T23:38:00.000-07:00

Consider these design guidelines:

Make a site with a clear hierarchy and text links. Every page should be reachable from at least one static text link.
Offer a site map to your users with links that point to the important parts of your site. If the site map is larger than 100 or so links, you may want to break the site map into separate pages.
Create a useful, information-rich site and write pages that clearly and accurately describe your content.
Think about the words users would type to find your pages, and make sure that your site actually includes those words within it.
Try to use text instead of images to display important names, content, or links. The Google crawler doesn't recognize text contained in images.
Make sure that your TITLE and ALT tags are descriptive and accurate.
Check for broken links and correct HTML.
If you decide to use dynamic pages (i.e., the URL contains a '?' character), be aware that not every search engine spider crawls dynamic pages as well as static pages. It helps to keep the parameters short and the number of them small.
Keep the links on a given page to a reasonable number (fewer than 100).

BRW 100 Fast list

2004-08-28T20:31:00.000-07:00

Web traffic to few of the companies on the BRW 100 Fast list.

EmailCash is Australia's leading provider of online direct marketing, incentive and loyalty programs and services.
EmailCash was founded in June 1999 and is based in Sydney, Australia. The company attempts to match the requirements of marketers to the profiles of Internet users, through the technology of the Internet. EmailCash brings to marketers newer, richer interaction with consumers, and brings to consumers a way to get rewarded for taking various actions.
www.emailcash.com.au
Estimated 836,300 visitor sessions in the last 30 days

SitePoint's expertise in Web Development has spawned several side-businesses including Editize (editize.com) - a software product designed to enhance the editing capabilities of Content Management Systems; and SitePoint Design, a Web Design and Consulting Division based in Melbourne Australia - sitepoint.com.au.
www.sitepoint.com
Estimated 2,827,800 visitor sessions in the last 30 days

Is knowledge the ultimate competitive advantage?

2004-07-10T18:21:00.000-07:00

Business Management Asia report on the difference between information and knowledge applying effective strategies. From a business strategic perspective, knowledge management is about obsolescing what you know before others do, and profiting by creating the challenges and opportunities others haven't even thought about. In the bigger picture, the focus of knowledge management is on the ever-changing environment in which societies, organisations and individuals live, work, learn, adapt and survive.

Using Google AdWords

2004-06-17T21:56:00.000-07:00

One of the best ways to sell products and services on the Internet is using Google AdWords. This method can be very successful as long as you follow the basic guidlines. Make sure that you have a high quality website. If the site appears to be unprofessional, any potential buyer will loose confidence and diverts his attention to the other website. Remember also that having to many sells messages on your pages can turn away your viewers. Choose your keywords carefully and delete any that do not get clicked on after two hundred impressions. The higher your click through rate, the higher position you receive in relation to your competitors.

Major Search Engines

2004-06-02T22:28:00.000-07:00

Ignore the adds about submiting your site to 10,000 search engines. It's a waste of time, and you will most likely receive lots of unwanted e-mail. Instead submit your site to the most popular search engines and you will be capture more than 95% of the web traffic. Trafficology has listed search engine submission links.

Australian Election

2004-05-30T22:54:00.000-07:00

Here is a part of the Internet competitive intelligence report for Australian political parties websites:

Australian Labor Party www.alp.org.au
Estimated 81,600 visitor sessions in the last 30 days

Liberal Party of Australia www.liberal.org.au
Estimated 52,400 visitor sessions in the last 30 days

Australian Greens www.greens.org.au
Estimated 43,900 visitor sessions in the last 30 days

Australian Democrats www.democrats.org.au
Estimated 23,700 visitor sessions in the last 30 days

The Nationals www.nationals.org.au
Estimated 5,500 visitor sessions in the last 30 days

One Nation www.onenation.org.au
Less than 5,000 visitor sessions in the last 30 days

Sustainable Competitive Advantage (SCA)

2004-05-10T18:28:00.000-07:00

Hypercompetition is a key feature of the new economy. New customers want it quicker, cheaper, and they want it their way. The fundamental quantitative and qualitative shift in competition requires organizational change on an unprecedented scale. Today, your sustainable competitive advantage should be built upon your corporate capabilities and must constantly be reinvented.

Google AdWords and Labour Party tactics

2004-04-28T22:43:00.000-07:00

Type in "Australian election" in Google and see creative ways of using Google AdWords by Labour internet marketing team.
You should be able to see those links:

John Howard Game
Play the extraordinary
John Howard Game
www.johnhowardgame.com

Vote Labor Abroad
Overseas? Find out where and when
you can vote for Mark Latham's ALP
www.alpabroad.org

AUS Election Simulation
Play the Australian election in
this simulation/game!
www.PrimeMinisterForever.com

SEO Without Usability - An Exercise in Futility

2004-04-10T23:01:00.000-07:00

Many SEO companies are now looking at the big picture and working with usability analysts. This ensures that their sites are crawler and user friendly along with being ready for sales conversions. Sites that can be found and that are usable as well will also attract links. It just makes sense. The double impact of more traffic and higher conversions makes for happy clients and powerful testimonials, as well as satisfied searchers.

Search Trends

2004-03-12T23:38:00.000-08:00

The Lycos 50 Blog: Comments on Internet Culture and Search Trends

Google Zeitgeist - Search patterns, trends, and surprises according to Google

Search for IP location

2004-02-20T23:45:00.000-08:00

Hexa Software Development is providing:
Web log statistics and analysis
Geo targeting for increased sales and click-through
Below sample IP Location report:
Your IP Address is 129.78.170.5 via proxy 129.78.64.101
You're located in (AU) AUSTRALIA, NEW SOUTH WALES, SYDNEY
Your latitude/longitude is -33.883° LATITUDE and 151.217° LONGITUDE

If I am not at above location you can find me here:
Your IP Address is 129.94.6.30
You're located in (AU) AUSTRALIA, NEW SOUTH WALES, SYDNEY
Your latitude/longitude is
-33.883° LATITUDE and 151.217° LONGITUDE
You're connecting to the Internet through
UNIVERSITY OF NEW SOUTH WALES

Online Encyclopedias

2004-01-30T21:10:00.000-08:00

Brainyencyclopedia.com
Estimated 414,300 visitor sessions in the last 30 days

Encyclozine.com
Estimated 99,400 visitor sessions in the last 30 days.

Open-encyclopedia.com
Estimated 17,200 visitor sessions in the last 30 days

Mcfly.org
Estimated 23,200 visitor sessions in the last 30 days

Nationmaster.com
Estimated 878,100 visitor sessions in the last 30 days

Wordiq.com
Estimated 1,286,200 visitor sessions in the last 30 days

All-science-fair-projects.com
Estimated 307,200 visitor sessions in the last 30 days

Miserable Failure

2004-01-15T20:05:00.000-08:00

Here is how liberals in US managed to connect "miserable Failure" search term with President George W. Bush Biography.
Miserable Failure
Here's a nifty idea for a new web project from Blah3.
From this day forth, I will refer to George W. Bush as a Miserable Failure at least once a day. Why, you ask? Well, someone came up with this great idea to link George W. Bush and Miserable Failure in popular search engines. If you have a blog or web site, help raise the link between George W. Bush and the phrase 'miserable failure' by copying this link and placing somewhere on your site or blog.
Thank you very much for your participation.

Kanoodle cost-per-click

2003-08-22T01:06:00.000-07:00

Kanoodle provides advertisers opportunity to leverage text-based, cost-per-click sponsored links to reach their customers on the Web's search engines and content destinations. Kanoodle's products -- KeywordTarget™ for search-targeted sponsored links, ContextTarget™ for content-targeted sponsored links and BehaviorTarget™ for behavioral-targeted sponsored links -- are distributed on networks of high quality search and content providers, including CBS MarketWatch.com, MSNBC.com, USATODAY.com, CNET's Search.com, the InfoSpace search properties and on Kanoodle.com.

Google Algorithm

2003-08-15T19:54:00.000-07:00

The Google algorithm takes many things into account when ranking web pages. Some of the variables for ranking in Google are:
Page Title.
Link text.
PageRank.
Heading Tags.
ALT Tags.
Domain names.
Filenames.
Directory names.
Link popularity.
Keyword density.

Google bombs

2003-08-02T19:47:00.000-07:00

Internet Parody Hands French Military a Defeat
by Richard J. Dalton Jr Newsday
The French always end up as military toast, or so it seems from a search on the popular Google search engine. But a miffed Canadian student is actually behind a prank that says no documents are found in a Google search for "French military victories."
The search brings up a page that asks: "Did you mean 'french military defeats.'"
The French did win some wars. In fact, Google lists about 63,100 pages of French military victories.
But a Web page says no documents are found when searching for "French military victories" using Google's "I'm Feeling Lucky" button, which bypasses the list of search results and jumps directly to the first Web page in the list.
That happens to be a mock-up page of Google, suggesting a search for "french military defeats." The large Google logo at the top tends to distract Web surfers from the address in the Web browser: www.albinoblacksheep.com/text/victories.html.
Steve Lerner, a 22-year-old Toronto student, said he created the page as "a humorous way of showing political opposition against France's weaseling."
Lerner said he received 50,000 hits in 18 hours on Tuesday, before the site went down for technical reasons unrelated to the large volume of Web traffic. He said it will be back up by the weekend or sooner.
Lerner said he managed to make the page the first search result by listing "French military victories" in several key areas. But Google claims its complex search methods make human tampering with search results difficult.
Lerner hasn't heard from Google, and chances are he won't.
A spokesman for Google , based in Mountain View, Calif., had no comment. But the search engine generally turns its back on parodies, recognizing that eventually the pages will be less visible as they fall down further in the search engine's results list. March 13, 2003